Guidelines for Preparing & Uploading Logos
To ensure your logo meets the necessary quality and compatibility standards, adhere to the following guidelines for format, transparency, resolution, and design preparation. These steps will help optimize logos for clear visibility and high-quality printing.
Preferred Logo Format
Use PNG file format for best results. PNG files support better resolution and the inclusion of transparent backgrounds.
Avoid using JPEG files, as they do not support transparency and may result in lower resolution.
Transparency Requirements
Ensure the logo has a transparent background. This can be achieved with a PNG file format, as it supports transparency, unlike JPEG.
Remove any leftover or unintended backgrounds, such as white boxes, to maintain clean transparency.
Design Guidelines
Avoid using interior fills or background elements between shapes in the logo. Ensure all areas between design elements are transparent.
Do not use gradients or overly complex patterns. A simple, solid design improves clarity and suitability for printing.
Avoid thin lines in design elements; instead, increase stroke thickness for enhanced readability and traceability for printing.
Resolution Specifications
Ensure the logo has a minimum resolution of 500 × 500 pixels to maintain clarity in various applications.
Export the logo at a sufficient resolution to preserve sharpness, especially for print use.
Additional Tips for Print-Friendly Logos
Crop out any extra padding or negative space around the logo to focus on the design.
Use a high-resolution export to ensure fine details and text are clearly visible.
Summary of Logo Requirements
Size: 500px – 5000px
Resolution: 72 DPI or higher
Background: Transparent (no shadows or gradients)
Lines: Avoid thin lines; they may not render clearly on final products
Padding: No extra space around the logo
File Size: Less than 2 MB
Colors: Solid colors only to prevent inconsistencies in printing
Recommended Logo Measurements
Below are he recommended logo measurements for each of our product sizes.
For more info and best practices for logo size and design to print on beauty products, check out our article on the topic here.
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